Many companies with formal customer reference programs provide customers with formal opt-in agreements. While these agreements (which are a formal way for a customer to agree they will participate in reference activities) are not a requirement for a refer
Customer Reference System
Many companies with formal customer reference programs provide customers with formal opt-in agreements. While these agreements (which are a formal way for a customer to agree they will participate in reference activities) are not a requirement for a reference program, the formality of signing one often makes the program feel more legitimate to the customer. That being said, we’d like to provide some tips and best practices to keep in mind when crafting your agreement:
Customer Reference System
Customer references have always played an important role in sales cycles and engaging with your prospective customers. RO|ReferenceView is a powerful reference management solution that helps you establish and manage your customer reference program. Refere